A total of 419 pieces of work have been shortlisted by the juries on the first full day of the Dubai Lynx.
With the judges having whittled down the entries from 2,068, Y&R Dubai has emerged as a main contender, leading the shortlists in the print, outdoor, direct, design and print/outdoor craft categories. The agency has 20 shortlisted entries alone in both the outdoor and print/outdoor craft categories, a sizeable chunk of which are for clients Harvey Nichols, Microsoft and Land Rover. In print, both DDB and FP7/BAH have also performed well, while Impact BBDO has nine shortlisted entries in print/outdoor craft, making it second behind Y&R.
In the film category both Leo Burnett Cairo and
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