JWT Beirut has launched its first campaign for Touch following its winning of the account in April. Called ‘In my new world’, the campaign includes an online video (above), website, and outdoor executions, with consumers invited to consider what their new world would be like. A second phase is to be rolled out later this year, with user-generated content included.
Project: In my new world
Client: Touch
Creative agency: JWT Beirut
Production company: Molho Filmes and AD Studio, Brazil
Director: Doug Bello and Marcelo Garcia
Music composition: TDLmusic, Argentina
Music producer: Leticia Hernandez
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Really a good one, after a long time; Congrats! people.
Very very nice. Hits all the right notes.
Very creative and original. I enjoyed watching your video. I hope that your campaigns and projects be successful. Keep up the good work!