Campaign Middle East

Qatar Airways takes FC Barcelona stars on holiday

 Spot by 180 Amsterdam stars Lionel Messi, Neymar Jr., Gerard Piqué, Andrés Iniesta and Luis Suárez, delivers ‘over 140 destinations’ message.

Qatar Airways launched a marketing campaign on 4 February 2015, supporting its three-year partnership with football team FC Barcelona.The campaign, which follows the ‘Land of Barcelona’ campaign in August 2013, includes a film and print legs.

The commercial opens with the five players entering an airport to board a flight. As the flight takes off and Iniesta settles down with a glass of juice, a voice over says, “Qatar Airways are proud to welcome FC Barcelona and wish you a wonderful holiday’.The film features Neymar and Pique h

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