Online ad monitoring service OOXmonitor has added a new advertising agency and publisher to its client list.
Cairo-based digital native advertising agency Kijamii has signed-up, along with Egyptian media house Promo Media, and Savoirflair.com.
“We aim to provide Kijamii an unparalleled database of advertising data and insights to help them win new business and build effective digital strategies and campaigns,” said Fouad Bedran, co-founder and managing director of OOX.
He adds: “We are happy to have Promo Media on-board OOXmonitor. It is in fact a high-profile addition to our expanding market in Egypt and this is a great opportunity for us to work with them.”
Promo Media represents Al Hayah TV Network and Youm7.com, El-Ahly.com, nilemotors.com and Zamalek.tv digital properties.
The service’s other co-founder and managing director, Liana Majed, said of the Savoir Flair win: “Digital properties with premium content such as Savoir Flair’s have become essential for many advertisers that are seeking a safe and relevant environment for their brands. OOXmonitor has the ability to help Savoir Flair identify more of such advertisers with the objective of boosting advertising revenue.”