Nescafé 3in1 has always been the loyal companion to university students. This campaign made it official; the idea revolves around revamping the 3in1 sachets with characters representing over 28 majors; not only that but Nescafé creates 3 anthems for 3 of the most popular majors that went viral in less than 24 hour
Creative Agency : FP7 Egypt
Production/Director: Good People
Media: Zenith