Campaign Middle East

The MediaVantage wins rights to CarInsight.com

CarInsight.com, the leading car search website has appointed The MediaVantage as their exclusive media sales representatives for the Middle East. The contract, awarded after a competitive pitch enables The MediaVantage to sell advertising and manage all related commercial opportunities for CarInsight.com, which is now among UAE’s Top ranked Alexa websites within new car automotive category.

Rahul Kulshreshtha, Founder of CarInsight.Com, said “With this partnership, we are looking forward to further expansion of CarInsight.com. Together we will be able to reach new key advertisers more efficiently & manage innovative, customized & effective campaigns. We are confident that The MediaVantage is the right choice to look after our advertising interest so that we can focus our expertise on product & market expansion.”

Manoj Khimji, Managing Director of The MediaVantage, said, “This win represents another significant step for us in strengthening our digital portfolio. The region has a captive and ready-to-engage motoring audience and automotive is currently the largest spending sector on digital media in the Middle East. CarInsight.com ticks all the boxes from a user experience, which in turn provides advertisers with an ideal platform to reach car buyers, at exactly the right point in the buying cycle.”

 

“We’re delighted with this addition to our line-up, it’s a great product with excellent feedback from the market already. We’re excited at the prospect of working with Rahul and his team, and to help add value to advertisers through this platform.” added, Abhilasha Khanna, Digital Solutions Director

 

The company, headquartered at Dubai Silicon Oasis is all about making ‘New Car’ buying experience informative and transparent. The business model is based on the founder Rahul Kulshreshtha’s extensive experience of 20 years in the automotive retail sales industry. The platform helps new car buyers narrow their choices by providing a wealth of information, making it one of the best platforms to reach new buyers, car owners and motoring enthusiasts.

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