With 18+ years industry experience, 12 of which have been spent leading brands in the Middle East and more recently South East Asia. Ian joins from Yazle Media where he was International Business Director and helped build out the Middle East and Asia operations for the business. Before that, he launched Addictive Mobility as part of the growth team into MENA till they were acquired in 2017. He joins with a wealth of experience in the media and technology field and has helped the region develop through his work at the DM3 Institute as a lecturer for both Mobile and Direct Marketing. This senior addition to the team is one of many strategic steps as Futuretech develop their proposition for the next 3 years.