Campaign Middle East

Great minds think alike

Here’s a curious case of ‘Great minds think alike’. Above is T-Mobile’s ‘Welcome Back’ video, which was shot at Heathrow’s Terminal 5 on 27 October last year.

Below is Beirut Duty Free’s ‘Take Back More’, which was filmed at Rafic Hariri International Airport on 5 March this year.

Quality differences aside, the T-Mobile video is the work of Saatchi & Saatchi London, while the Beirut video was shot by M&C Saatchi – two agencies that have a bit of history, particularly in the Middle East.

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