Expo 2020 Dubai and Memac Ogilvy have unveiled an optimistic new global brand marketing campaign called “Welcome the Future” that celebrates humanity’s many achievements and calls on the world to come together to create a better future for all.
The campaign celebrates Expo 2020 Dubai as a global destination where everyone is invited to innovate, create progress, and have fun by sharing ideas and working together.
Expo 2020 Dubai will be the first World Expo hosted in the Middle East, Africa and South Asia (MEASA) region, and will focus on the theme, ‘Connecting Minds, Creating the Future’. Expo 2020 Dubai provides a platform to encourage creativity, innovation and collab
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