Campaign’s Digital Faces to Watch 2020 – Prasanna Venkat, Senior digital specialist, Team Red Dot
Age: 27
Irfan Mirza, head of digital, Team Red Dot: A software engineer, an animator and a self-learner, Prasanna started dabbling in Google and Facebook marketing through sheer curiosity and turned it into a career. Since he joined Team Red Dot, he has made consistent efforts to increase campaign efficiency through the use of diverse optimisation techniques and has been lauded by all our clients and internal management on delivering an improved ROI. His most striking trait is his ability to take risks that pay off. He always tries multiple alternatives when hitting any roadblock and is a strong decision maker.
Career path
After completing my integrated course in MSc software engineering and diploma in animation, I started my career as a graphic designer. Out of my own interest, I inquired about information on the design perspectives to see what happens to the banners/websites that I designed, and it successfully led me to the world of digital marketing.
I started as a Junior Digital Specialist and worked for some major local and international brands. I was then promoted to a Senior Digital Specialist within a span of two years at Team Red Dot.
My commitment and dedication strive to deliver measurable business results; it is the engine that powers my attitude of never giving up.
Guiding principle
I always try to put my best foot forward and give 100 per cent on my work, even for the simplest of tasks.
Dream job
To become a VFX artist (motion graphics and animation).
Side hustle
My love for food is “infinite” my passion for cooking is my “Happiness”.
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