Campaign’s Digital Faces to Watch 2020 – Muhammad Umer Khan, Social media specialist, Zia Creative Network
Age: 29
Charlotte Obando, director of communication & marketing, Zia Creative Network: Umer Khan is a social media specialist at Zia Creative Network, responsible for planning, implementing and monitoring our clients’ social media strategies in order to increase brand awareness, improve marketing efforts and increase sales. Over the past 10 months, he has done so for clients such as Al Tayer Motors Jaguar, Al Tayer Motors Land Rover, National Marine Dredging Company, Sharjah Charity Association and United Gulf Properties. Umer is a remarkable employee, surely a huge asset to our department, and is so deserving of this recognition.
Career highlights
I have a passion for digital marketing and all the elements involved in ensuring that a brand is portrayed in the most appropriate way. I have in-depth knowledge of all the social media platforms, social media monitoring and listening tools that are essential in today’s fast-paced digital era. As digital marketing trends are increasing rapidly, I keep an eye on all the latest trends and technologies to provide best online solutions for clients.
In my current position as Social Media Specialist, I am part of a creative mind team where I work with content writers, photographers and graphic designers to design and execute the strategy in the right direction. I optimise social media platforms, social media campaigns and monitor brand performance.
Guiding principles
Learning is an ongoing process for me to strive for continuous personal development. Stay motivated by learning new skills and developing new talents My university teacher was my mentor who told me to pursue my passion to find fulfilment.
Dream job
My dream job is to teach digital marketing.
Side hustle
I am always on a hunt to know the latest updates in the world of digital marketing. Also, I frequently read about the successful marketing campaigns, which helps a lot when I have to create digital marketing campaigns for my clients.
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