Agency

BackLite Media

  • Type of agency

    Out of Home

  • Head office

    Dubai Media City, Dubai

  • Year founded

    1996

AGENCY BIO

BackLite Media is a specialist media company that has been operating key outdoor locations in Dubai for more than 20 years, and has quickly become a leader in digital out-of-home advertising with our high-profile entertainment and leisure destinations in key locations throughout Dubai and our growing portfolio of shopping malls and cinemas in Dubai and Abu Dhabi.

PROPERTIES
Dubai
Outdoor: 26 unipoles on Sheikh Zayed Road between the World Trade Centre Roundabout and
Mall of the Emirates; 2 unipoles on Sheikh Zayed Road at the main entrance to JAFZA; 47 lampposts
on Sheikh Zayed Road between the World Trade Centre and the Dubai Canal Bridge; 30 lampposts
on Umm Suqeim Road between Mall of the Emirates and Madinat Jumeirah.Destinations: City Walk on Safa Road; La Mer on Jumeirah Beach Road; Al Seef on Al Seef Road;
The Beach by Jumeirah Beach Residences.
Shopping Malls: Festival City at Festival City.
Cinemas: Roxy Cinemas with screens at The Beach, Box Park, City Walk and La Mer .

Abu Dhabi
Shopping malls: The Galleria Maryah Island.

Email: [email protected]