WSJ. Customs Studio has expanded its reach into the Middle East by appointing Deborah Parmenter as regional sales manager for the Middle East and Africa.
Parmenter joins The Wall Street Journal from the English language newspaper Gulf News, having previously worked for ITP Publishing Group, and will report to Adam Fox, WSJ’s director MEA.
She will be responsible for extending WSJ. Custom Studios’ business across display and vertical markets from its Dubai office and work alongside key media agencies in the region, concentrating on trades such as; real estate, hospitality and healthcare.
“I am thrilled to have Deborah join our team here in Dubai at such an exciting time for The Wall Street Journal and for custom content,” says Fox. “Deborah’s wealth of contacts, enthusiasm and passion for our brands speak for themselves.”
